Social media
A content system that turns one piece of source material into a week of posts across the channels you actually use.
I build the pipeline that takes your podcast, video, or long-form post and produces social variants in your voice — not a generic AI ghostwriter. You approve drafts; the system handles formatting, scheduling, and analytics.
Most AI projects don't fail at the model. They fail at the unglamorous integration work nobody wants to own. Here's what to fix first ↓
- Source-to-variants pipeline (clip → thread → post → carousel)
- Voice tuning so drafts sound like you, not like ChatGPT
- Scheduling integration (Buffer, Typefully, or native APIs)
- Cross-platform analytics in one view
- Approval queue so nothing goes out unreviewed
Founders or marketing teams making one substantial piece of content per week and missing the distribution.
Teams with no source material — I won't build something that generates content from nothing.
Audit & scope
We start with a conversation about what you actually do day-to-day. I map the workflows, identify what's worth automating and what isn't, and write up a scoped proposal with a fixed price.
Design
Architecture, data flow, integration points. You see the full system on paper before I touch any code — so we catch the wrong call cheaply, not after it's built.
Build
I build, iterate, and test against real data from your business. You see progress weekly in a shared environment, not as a single reveal at the end.
Deploy & handoff
We launch together. I document everything in your tools (Notion, your repo, wherever you keep things), and I stay on call for the first few weeks while your team gets comfortable.